Goldophin and Thoroughbred Charities of America Launch Mobile App for Industry Workers
LEXINGTON, Ky. – Godolphin and Thoroughbred Charities of America (TCA) jointly announced today the launch of a mobile application for backstretch and farm workers. The app, called Cómo, connects Thoroughbred industry employees to the vital services they need through a network of chaplains and Thoroughbred industry organizations.
Designed by The Jockey Club Information Systems, sponsored by Godolphin, and managed by TCA, Cómo offers the ability for chaplains and industry organizations to be content creators or “contributors” on the app. Contributors can upload information about their services and resources offered, or can provide recommendations for service providers in their local areas. Service provider categories include healthcare, dental services, immigration assistance, religious services, mental health counseling, ESL classes, and much more. There are currently 22 categories in which contributors can provide a resource for industry workers.
“Cómo is the result of extensive industry research, including a survey of farm and backstretch workers, which began when Godolphin took a hard look at the needs of our industry’s workers,” said Katie LaMonica, Godolphin USA’s Charities Manager. “What we found is that our industry provides vital resources and services through various organizations, but what was crucially missing was the workers’ knowledge of and ability to connect to those resources. Cómo exists to bridge that gap, and in doing so be a tool for those critical service providers in our industry. Godolphin is fortunate to have a partner in TCA, who has been diligently developing the app with us and will continue to successfully manage Cómo going forward. Given the depth of the research and the time it has therefore taken to develop this app, we are excited to finally release it to the industry.”
To find resources, industry employees download the Cómo app on their smart phones and follow the contributor closest to them. Users are then able to access the area resources available to them. Users may call, email, or text contributors from within the app. To learn more about how to download and use Cómo please watch this
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