SmartPak announces new supplement brand and expanded offering of third party brands

PLYMOUTH, MA – July 25, 2018 – SmartPak is proud to introduce its updated line of supplements now known as Smart & Simple™. In addition to the updated line of exclusive formulas, SmartPak has also added three new formulas from Equithrive® plus a product from Full Bucket®, in an ongoing effort to continue to offer a comprehensive selection of supplements.

Smart & Simple formulas offer single-ingredient solutions with the quality you expect from SmartPak. “While many riders are looking for comprehensive solutions, we know others are managing their horses’ programs closely, and want a little more control over what ingredients they provide,” said Casey Fleming, Senior Manager of Product Development at SmartPak. “We designed the Smart & Simple line to be just that – simple. Horses will still be receiving the highest quality of ingredients, and we are proud to offer a variety of options within this line! These formulas can also be a great addition to a current supplement program.”

This brand includes a variety of unique ingredients such as turmeric, aloe vera, chasteberry, and spirulina. These ingredients can sometimes be difficult to feed, which is why SmartPak created convenient and mess-free pelleted formulas, available exclusively at SmartPak. There are also high-quality, whole food ingredients such as ground flaxseed which provide multiple health benefits. Finally, this line includes pelleted versions of popular ingredients such as vitamin E, MSM, and vitamin B-1 for easy feeding. The Smart & Simple line offers a great value starting at just $10.92 per month in SmartPaks and also available in buckets and bags.

SmartPak is proud to be an industry leader in supplements, and they know a comprehensive offering of the best new supplements is a big part of that. That’s why the company recently added three new pelleted formulas from Equithrive®, which are currently available exclusively from SmartPak in daily-dose SmartPaks. Equithrive Original Joint Pellets provide the benefits of the popular Equithrive Joint Powder for horses in a convenient, pelleted form. This formula features the proprietary microencapsulated resveratrol, Resverasyn®.  Equithrive Essential Joint Pellets is a new formula that contains the core ingredients for healthy joints: glucosamine, chondroitin sulfate, MSM, and hyaluronic acid (HA). Finally, Equithrive Complete Joint Pellets combine Equithrive Original Joint with the added benefits of Equithrive Essential Joint to create a comprehensive joint supplement perfect for horses dealing with aging, training, or competition