The American Endurance Conference (AERC) is proud to announce EasyCare Inc. as a Platinum Level Sponsor for the 2007 competition season. The Tucson, Ariz.-based company is a leading manufacturer of performance products for horses and riders, including the revolutionary Easyboot.

The company also sponsors the AERC Membership Recognition Decade Teams Award, which recognizes riders who have ridden their own horse in at least one 50-mile ride (or greater distance) for 10 ride seasons.

“I am delighted that EasyCare has decided to join AERC as a Platinum Sponsor,” said AERC President Stagg Newman. “EasyCare provides the type of quality products that every endurance rider needs. My wife and I always carry Easyboots with us when we ride,” added Newman, who is an accomplished competitor. “We also use Easyboots in training during periods when our horses do not have steel shoes. They are a great product.”

EasyCare Inc. has been a leader in the hoof boot industry since the invention of the Easyboot some 35 years ago. “Our business is the manufacture and sale of proven equine products that enhance performance, provide protection, increase comfort for the horse and rider, and enrich the overall human-horse experience,” said EasyCare Inc. Director of Marketing Karen Chaton