Super Bowl Ads Get Humane Approval
Sunday might have been a tough day for the Colts, but it was a great day for frogs, dogs, Clydesdales, elephants, and other creatures featured in some of the eagerly awaited Super Bowl ads.
Americans were treated to nine commercials that featured a wide array of animals, including horses, a hyena, leopard, woodchuck, bull, cockatoo, Capuchin monkey, chickens, frogs, snakes, and do
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Sunday might have been a tough day for the Colts, but it was a great day for frogs, dogs, Clydesdales, elephants, and other creatures featured in some of the eagerly awaited Super Bowl ads.
Americans were treated to nine commercials that featured a wide array of animals, including horses, a hyena, leopard, woodchuck, bull, cockatoo, Capuchin monkey, chickens, frogs, snakes, and dogs. While these ads placed many animals in comical situations, most advertisers made sure certified animal safety representatives from American Humane's Film & TV Unit were on the set to ensure that the animals were safe during filming.
The advertisements monitored by American Humane included spots from some of the biggest brands in the world, including Coca-Cola, Budweiser, and Volkswagen. In each case, the advertiser worked closely with American Humane's highly trained safety representatives to ensure the safety of the animals in the production.
"Thanks to decades of leadership from American Humane, film and television directors, producers, and actors rely on American Humane to ensure the safety of animal actors," said Karen Rosa, vice president of American Humane's Film & TV Unit in Los Angeles. "The fact that so many advertisers are calling on our services shows that across our society, there is recognition of the importance of the human-animal bond and the safety of animals
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