Equine Guelph to Offer Equine Business Management Course

Learn what makes a properly planned business stand out with an online course on equine business management.
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All businesses need to evolve to remain successful, and thinking outside the box can make all the difference. Learn what makes a properly planned business stand out with Equine Guelph’s 12-week online course on equine business management.

Offered through the University of Guelph, the course has been designed for those interested in establishing a business in the equine industry or for those already operating a business and looking for a way to boost that bottom line in today’s struggling economy. Topics covered in this course include preparing an all-important business plan, including financial, marketing and public relations strategies, and suggestions on how to put them all into practice.

“Writing a business plan uses skills, which can be applied in many different aspects of life,” says course instructor Heather Gentles, MBA, MS. “Students will learn how to research their ideas, and integrate them with finance, legal and insurance concerns, along with human resources. These skills are useful whether they are used for their own business or as an employee. We also teach time management, including learning how to set priorities and overcome procrastination, which then allows students to have some down time to be with their horses.”

Students will also create an in-depth business portfolio, which can help them better understand their strengths and interests, not only for use with their own business, but also when looking for employment. With access to guest speakers in the areas of equine law, finance and equine insurance, the course benefits from case studies, questions and answers, and critical feedback on real life business proposals

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