For Immediate Release

HoofStep®, an innovative monitoring system providing real-time remote data on individual horse health and welfare, announces its worldwide product launch via the Kickstarter platform on Saturday, March 2.

HoofStep® offers constant data collection, 24 hours a day and seven days a week, concerning the most subtle head movements a horse makes. By using proprietary artificial intelligence (AI) models, these head movements reveals a wide range of issues such as lameness, laminitis, colic, and stress. By alerting owners via a remote app about any deviations from their horses’ normal behaviors, they can detect signs of disease or poor welfare in its earliest stages, allowing for rapid intervention.

“Time and again, science has shown the importance of early recognition of the signs of equine health and welfare issues, so as to limit a horse’s pain and suffering and increase his chances of a full recovery without lasting consequences,” said Hoofstep® CEO Per-Eric Olsson