Equestrian enthusiasts will get to watch the 2008 Olympic competition in dressage, eventing, and show jumping from start-to-finish, thanks to NBC’s decision to stream 2,200 hours of live coverage of 25 sports at NBCOlympics.com.  

Fans will have the option of accessing a live internet stream of the global feed coming out of Hong Kong or viewing at their convenience by visiting NBCOlympics.com, where the material will be made available on an on-demand basis, along with hundreds of additional hours of background on the athletes, schedules, and related material.

The ambitious Web cast initiative is in addition to NBC’s most comprehensive equestrian broadcast schedule ever, with horse sport programming on NBC as well as sister cable networks USA, Oxygen, CNBC, and MSNBC. (See the television schedule.)  

The NBCOlympics.com programming is offered free to viewers, who need only an up-to-date computer and Microsoft’s new dowloadable Silverlight media player to enjoy the many hours of equestrian programming. Silverlight is currently available for free download at Microsoft.com, and will soon be available at NBCOlympics.com, which expects to also be offering the next-generation Silverlight 2 in time for the Olympics.

The live streams will be offered in three formats designed to accommodate viewers’ computer specs and media preferences.

NBC’s Olympic internet programming will begin with previews on August 6, segueing to opening ceremonies on August 8. For up-to-the-minute schedule information visit NBCOlympics.com.